As seniors at Pittsburg State University we are given the opportunity to dedicate an entire class to creating our own concept, artwork and production of a project. Finally, our chance to show off what we have gained over the last four year! I remember gazing in awe at these projects as a freshman, overwhelmed with excitement that one day I will be in that showcasing my most prized pieces. Little did I know, that that case would hold so much more than just some cool designs. My artwork was drenched in hours of research, weeks of conceptual processing, months of preparation but finally, it was gleaming with smiles of success.
Walking into this project with an open mind and clear slate for design, I was able to step back to the basics of design techniques. With the freedom to run in any direction I was slightly overwhelmed, as it was my first chance to take on a project at this level with out any assistance. It was an true test of my patience, time management and dedication.
My idea to create the pieces for a marathon was based by personal experience. My participation is a marathon relay and 10k race was a challenge of physical, mental and emotional strength. These runners passion and thrill for the sport was so inspiring, I couldn't help but gather information about the putting an event like this together for such passionate people to be a part of.
The Hilary Chance Foundation was based on a women whom personally experience the difficulties of survival after returning from war to a lonely world. She was able to fight against all odds and earn a college degree. After graduating, Hilary dedicated her life to helping at a local Chicago shelter where she would aid others in the skills of self confidence and work ethic until they were prepared to enter the job market. The shelter now depends on donations and fundraiser to keep their doors open. The Hilary Chance Marathon is an annual race in efforts to keep this amazing program working. They have raised over hundreds and thousands of dollars to construct the poverty stricken into job seeking professionals.
Each piece was meant to work into one collective design. I chose two strong colors along with two prominent fonts to focus on the energy and and strength of a marathon. Also, I went with a rough brown craft paper for a thick stock. This of course brought the feeling of an environment friendly event.
This race was devoted to its athletes. I featured variable data in a different aspects of my project. This was a differentiating factor from other marathons, as The Hilary Chance Marathon knows its participates and personally respects their dedication to assistance the aid of the program. Each runner received two post cards leading up to the big race. Each with information specified to their previous race time. Also, participates were able to pick up a certificate at the end of the race with their finishing time printed on it.
The total project included:
Subway Poster, Variable Data Post Cards
Race Day Bib Number, Race Day Catalog, Information Brochure on The Hilary Chance Foundation
Printed Race Bag, Marathon T-Shirt, Water bottle, Hilary Chance Pre Race Power Bar, Hilary Chance Post Race Recovery Bar, Towel, Silicon Bracelet, Variable Date Finishers Certificate and Medal.
